Drake and BTS are both highly successful and influential musical acts, each with their own strengths. Drake excels in commercial metrics such as album sales and social media following, while BTS has made a significant impact through their cultural influence and philanthropic efforts. Both artists have demonstrated genre versatility and achieved global recognition.
| Attribute | Drake | BTS |
|---|---|---|
| Name | Drake | BTS |
| Years Active | Since 2001 | 2013-present (formed in 2010) |
| Album Sales (Worldwide) | Over 170 million | Over 50 million albums. Map of the Soul: 7 is their best-selling album, with over 7.1 million copies sold. In 2020, they had the best-selling album worldwide with Map of the Soul: 7. |
| Number of Billboard Hot 100 #1 Hits | 13 (joint-record for a male solo artist) | 6 (in a span of one year and one month, making them the fastest act since The Beatles to earn six No. 1 hits) |
| Grammy Awards Won | 5 from 55 nominations | 0 (nominated multiple times) |
| Social Media Followers (Instagram) | 142,385,861 | 77.2 million+ |
| Spotify Monthly Listeners | 80.65 million | Over 27.5 million |
| Genre Versatility | Rap, R&B, pop, dancehall, house | Initially a hip-hop group, they expanded to include K-pop, pop, R&B, and EDM |
| Critical Acclaim (Metacritic Score) | Not available | Not available |
| Endorsement Deals (Number and Value) | 9 (Nike: $450 million, Stake.com: $100 million per year) | Estimated $2.69 million to $4.49 million USD for every Korean brand endorsement. Individual endorsements can reach $1 million to $2 million per campaign. |
| Concert Attendance (Average per Show) | Not available | Not specified in the search results |
| Philanthropic Activities | Drake Foundation, Chile+Hoy, donations to education and community organizations | Love Myself campaign with UNICEF, donations to various causes including COVID-19 relief, Black Lives Matter, and victims of the Sewol Ferry disaster. Members have made individual donations to support education, children, and the arts. |
| Cultural Impact & Influence | Made R&B and rap mainstream, popularized R&B sensibilities in hip-hop | Leading figures of the Hallyu wave, with significant cultural and economic impact. Promoted Korean culture globally and influenced the music industry. Addressed the United Nations General Assembly and partnered with UNICEF. |
| Pros | Genre versatility, Commercial success, Cultural impact, Philanthropic activities | Genre Versatility, Philanthropic Activities, Cultural Impact & Influence, Top-notch performances, Engaging with their fans |
| Cons | Not available |