Sunbasket is better for those prioritizing organic ingredients and specific dietary requirements, while Blue Apron is a more affordable option for those seeking variety and customization with fewer dietary restrictions.
| Attribute | Sunbasket | Blue Apron |
|---|---|---|
| Name | Sunbasket | Blue Apron |
| Meal Options | Meal kits and prepared meals with a weekly rotating menu featuring globally-inspired cuisines. | Around 20 meal kits each week, 30 prepared meals, 10-15 add-ons (sides, proteins, breakfasts, desserts), rotating weekly. Mix of comfort food and healthy recipes, including steak and seafood. Recipes from various cuisines. Gourmet market for cooking supplies. |
| Dietary Needs | Gluten-Free, Paleo, Carb-Conscious, Mediterranean, Pescatarian, Vegetarian, Keto-Friendly, and Diabetes-Friendly. | Signature for 2 Vegetarian Plan. Wellness Badges for 600 Calories or Less, Vegetarian, Pescatarian, Carb-Conscious. Not ideal for strict diets or severe food allergies. |
| Ingredient Quality and Sourcing | High-quality, organic, and sustainably sourced ingredients, with approximately 99% of their produce being organic. Seafood is wild-caught or sustainably raised and recommended by the Monterey Bay Aquarium Seafood Watch program, and their meats are antibiotic- and hormone-free. | High-quality ingredients, 80% sourced directly from food producers/farms. Sustainable farms and fisheries across the US. Hormone-free and antibiotic-free meats. Sustainable seafood. |
| Packaging Sustainability | Mostly recyclable, reusable, or compostable packaging. | Goal: 100% recyclable, reusable, or compostable packaging by end of 2025. Aim: 75% post-consumer recycled content in meal kit boxes by end of 2025. 85% recyclable as of 2021. Drain-safe gel packs. |
| Recipe Clarity and Ease of Preparation | Straightforward and easy to make, with many meals ready in 30 minutes or less. | Easy-to-follow recipe cards with clear instructions and pictures. Supplemental video tutorials. Most meals are easy to prepare. |
| Taste and Flavor Profiles | Some reviewers found the taste to be mediocre. | Known for flavor. Sophisticated recipes at a budget-friendly price. Often include an extra layer of flavor. |
| Portion Sizes | Portion sizes may be small for some individuals. | Generally adequate, some consider them generous, others find no leftovers. |
| Delivery Reliability and Flexibility | Delivers to most of the United States, excluding AK, HI, MT, ND, and parts of New Mexico. | Delivers anywhere in the contiguous United States. Skip deliveries at no charge. Automatic weekly enrollment. Some issues with missing ingredients reported. |
| Customer Service Responsiveness | Customer service generally receives positive marks. | Helpful and effective customer care. Some negative reviews mention difficulty with missing items or late shipments. Prompt refunds for missing ingredients. |
| Customization Options | Customization options for weekly menus, protein swaps, and portion sizes. | Swap proteins/sides on certain recipes. Mix and match meal types. Select meat preferences or indicate meats to avoid. |
| Price | $9.99 to $25.99 per serving + shipping | $7.99 to $12.49 per serving + $10.99 shipping |
| Vegan Options | Limited | Not available |