Both LegalZoom and Rocket Lawyer offer comprehensive business formation services, but they cater to different needs and preferences. LegalZoom's tiered pricing allows users to choose a plan that fits their budget and service requirements, while Rocket Lawyer's subscription model provides ongoing access to legal services and documents. Rocket Lawyer's inclusion of a free registered agent for the first year and a larger document template library may appeal to some users, while LegalZoom's longer money-back guarantee and established reputation could be more attractive to others. Ultimately, the best choice depends on the specific needs and priorities of the business owner.
| Attribute | LegalZoom Business Formation Pro | Rocket Lawyer On Call Attorney Service |
|---|---|---|
| Business formation service cost | Basic: $0 + state fees; Pro: $249 + state fees; Premium: $299 + state fees | Rocket Lawyer requires a Rocket Legal membership to form an LLC. With a Rocket Legal+ membership, LLC formation is free, not including state fees. |
| Registered agent service availability | $249 per year (not included for the first year in the Pro plan) | Rocket Lawyer offers registered agent services. Free registered agent service is available for 12 months for clients. |
| Attorney consultation access | Available, Premium plan includes a subscription for attorney consultations, unlimited 30-minute attorney consultations on new business legal topics with Business Attorney Plan | Rocket Lawyer provides access to attorneys through their On Call Attorneys network. With a membership, users can submit legal questions online and expect a response from an attorney within one business day. Members can request 30-minute consultations for more complex issues. |
| Contract review services | Provides business contract review services with experienced contract attorneys | Rocket Lawyer offers contract review services. Attorneys can review contracts for hidden liabilities and suggest legally sound amendments. |
| Legal document templates library | Pro plan includes access to 150 legal document templates | Rocket Lawyer has a library of over 300 legal document templates. These templates cover a range of legal needs for individuals and businesses, and are customizable. |
| Customer support channels and responsiveness | Phone, email, and live chat. Available 5 a.m. to 7 p.m. PT on weekdays and 7 a.m. to 4 p.m. PT on weekends. Phone number: 1-888-379-0854. Support team is responsive and knowledgeable, but some users report long wait times during peak periods. | Rocket Lawyer offers customer support through multiple channels, including email, phone, and online chat. They guarantee a quick response, usually within one business day. Phone support is available Monday through Friday, 6 a.m. to 6 p.m. PT. |
| Business advice and guidance | Provides business advice and guidance | Rocket Lawyer provides business advice and guidance through their On Call attorneys. Lawyers can offer advice on various topics, such as choosing a business structure and trademark considerations. |
| Compliance assistance | Offers compliance assistance to help businesses stay in good standing. Registered agent service for $249 per year and annual report services for $99 plus state fee. | Rocket Lawyer offers compliance assistance, including reminders for filing deadlines and updates specific to the user's state. |
| Intellectual property protection services | Offers intellectual property protection services, including trademark registration, search, and monitoring | Rocket Lawyer assists with intellectual property protection, including trademark filing. |
| Money-back guarantee or refund policy | 60-day money-back guarantee for most of its services | Rocket Lawyer has a 30-day money-back guarantee. They may offer a refund, resolve the issue, or provide credit for future services if a claim is made within a month of placing an order. Refunds are typically offered for billing errors or issues with service delivery. |
| User interface and ease of use | User-friendly and easy to navigate website | Rocket Lawyer's platform is designed to be user-friendly, with guided interviews, clear instructions, and template customization. The dashboard organizes documents, consultations, and services in one place. |
| Time to completion for business formation | Typical turnaround time is 1-2 weeks, but can take up to 30 days. Expedited services are available for an additional fee. | Rocket Lawyer's business formation process may take longer compared to some alternatives. Express filing can expedite the process to 3-5 business days. |
| Price | Basic: $0 + state fees; Pro: $249 + state fees; Premium: $299 + state fees | $39.99/month subscription |
| Ratings | Not available | Not available |