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Delivery services: Amazon Prime Air (Drone Delivery) vs. Deliveroo Plus

Quick Verdict

Deliveroo Plus offers a more mature and readily available service with wider coverage and customer support, while Amazon Prime Air is still in development and faces challenges in cost, safety, and regulation.

Comparison of Delivery servicesAmazon Prime Air (Drone Delivery) vs. Deliveroo Plus

Key features – Side-by-Side

AttributeAmazon Prime Air (Drone Delivery)Deliveroo Plus
Delivery Speed30 minutes to one hourExpress delivery in 30 minutes or less (advertised); average of 32 minutes
Service Area CoverageCollege Station, Texas, and the West Valley Phoenix Metro Area, Arizona. Limited radius of warehouses, approximately 10 miles (16 km).Wide variety of delivery locations across many different countries; typically covers all major cities.
Cost of Subscription/DeliveryIn 2022, the cost for a single drone delivery in Amazon’s US trials was at least $484, which the company anticipated reducing to $63 by 2025.Plus Silver: £3.49 per month/£34.90 per year; Plus Gold: £7.99 per month/£79.90 per year; Plus Diamond: £19.99 per month
Weight LimitPackages must weigh 5 lbs (2.26 kg) or less.Not available
Customer Support AvailabilityNot specified in the search results.24-hour customer support; Plus Diamond members have a direct line to a dedicated customer care team.
Environmental ImpactAims to reduce carbon emissions by using drones. Drone delivery of small packages over short distances was more energy-efficient than truck deliveries.Reducing environmental impact with compostable packaging; Partnered with HumanForest for sustainable food delivery.

Overall Comparison

Coverage: Deliveroo wins; Speed: Both similar; Cost: Deliveroo wins (currently); Support: Deliveroo wins

Pros and Cons

Amazon Prime Air (Drone Delivery)

Pros:
  • Aims to deliver packages quickly (30 minutes to one hour)
  • Real-time tracking available using GPS, IoT devices, and AI
  • Potential for reduced carbon emissions compared to traditional delivery methods
  • Cuts out the delivery-service middle man, creating an opportunity for additional profit or to lower a customer's cost.
Cons:
  • Limited service area coverage (currently operates in College Station, Texas, and the West Valley Phoenix Metro Area, Arizona)
  • Weight limit of 5 lbs (2.26 kg) or less
  • Package size restrictions (must fit in a shoebox-sized container)
  • Has faced challenges, including drone crashes during testing
  • Operations have been paused to implement security updates
  • FAA has withheld approval for test flights due to safety concerns
  • In 2022, drone delivery was significantly more expensive than ground delivery

Deliveroo Plus

Pros:
  • Express delivery option
  • Wide service area coverage
  • Free delivery for eligible orders
  • Real-time tracking
  • 24-hour customer support
  • Environmental sustainability initiatives
Cons:
  • Cost of subscription
  • Delivery fees vary with location and demand
  • Invite-only for Plus Diamond
  • On-Time Promise credit must be claimed within 48 hours

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