Match.com is a better choice for users seeking a large and diverse dating pool with affordable subscription options. The League is more suitable for ambitious professionals prioritizing exclusivity, privacy, and a higher likelihood of finding a serious relationship, but at a significantly higher cost.
| Attribute | Match.com | The League |
|---|---|---|
| Matching Algorithm Accuracy | Uses an algorithm to suggest matches, offers "Mutual Match" and "Reverse Match" features. | Sophisticated algorithm considering user preferences and compatibility, prioritizing active users. |
| User Demographics | Approximately 5.8 million active users worldwide. Gender distribution is approximately 57.9% male and 42.1% female (other source indicates 65% male). Average age is around 36 years old. Most active age groups include 55-64, 45-54, and 35-44. 50+ age group is the fastest-growing demographic. Around 80% are college-educated. Approximately 59% are single parents. | Targets ambitious professionals (30-38 age range) seeking serious relationships; gender ratio approximately 52% men to 48% women; large percentage with college degrees; criticized for lacking diversity. |
| Subscription Cost | Subscription-based model. Standard plans range from $19.99 to $44.99 per month, Premium plans cost $21.99 to $37.99 per month, varying with subscription length. A one-month standard plan costs $45.99. Longer subscriptions offer better value. | Free version with limited features; Premium memberships include Member, Owner, Investor, and VIP tiers; VIP membership reaching $2,499.99 per month. |
| Success Rate | Around 40% of active users find a significant match within six months. A 2022 survey indicated that 65% of couples who met on Match.com stayed together after two years. Match.com has facilitated 517,000 relationships and 92,000 marriages. It is reported that 1 million babies have been born to Match.com couples. | Approximately 65% of active users claim they are in a committed relationship after six months of consistent use. Premium customers are spotted by 40% more people and have a match rate two to five times greater than free users. |
| Profile Customization Options | Offers comprehensive profiles where users can display interests, looks, marital status, education, and lifestyle habits. | Users connect LinkedIn and Facebook profiles; select preferences for gender, age, height, distance, education, religion, and ethnicity; paid members have additional options. |
| Privacy Settings | Uses encryption to protect personal data. Options to control profile visibility. A "Private Mode" can be purchased for additional privacy. | Offers 'smart blocking' to prevent business connections, friends, and family from seeing a profile; users can hide age, job, and education information; profiles are private by default. |
| Safety Features | Employs automated and manual moderation tools. Scans profiles for red-flag language and images. Conducts ongoing scans for fraudulent activity. Zero-tolerance policy for hate speech and bans underage users. Users can report suspicious profiles. Offers photo verification using video selfies. Provides dating safety tips and resources. | Verifies profiles through LinkedIn and Facebook to prevent fraud; system to flag 'flaky' or rude behavior; platform encrypts all information and uses verification badges. |
| Communication Tools | Messaging capabilities for paid subscribers. Offers a "Vibe Check" feature for video chats. MatchPhone allows users to call each other online through a custom number assigned by Match. | Offers in-app messaging and video chat; members can join League Groups based on shared interests. |
| Number of Active Users | Approximately 5.8 million active users worldwide. Other source indicates 75 million users. | A few hundred thousand users; over 2 million unique applicants. |
| Geographic Reach | Available in over 80 countries. Highest user concentration is in English-speaking countries like the United States, Canada, and the United Kingdom. | Available in several cities worldwide; focuses marketing on urban centers. |
| Unique Features | Offers reverse matching and mutual matching features. Provides free one-on-one phone calls with dating experts. Offers "Match Me" and "Boost" add-on features. | Exclusivity and waitlist; 'flakiness' score; dating concierge. |
| Customer Support Quality | Offers customer support and a safety center. | Users can contact support via email; each user is assigned a representative to answer questions. |
| Price | Standard plans range from $19.99 to $44.99 per month, Premium plans cost $21.99 to $37.99 per month, varying with subscription length. A one-month standard plan costs $45.99. | Varies by tier, VIP at $2,499.99/month |
| Ratings | Not available | Overall: Not available, Performance: Not available |