MrBeast operates on a larger scale with high-budget productions and a massive audience, while Ryan Trahan focuses on family-friendly content with a smaller team and a higher engagement rate. Both are successful in their respective niches, with significant philanthropic involvement.
Attribute | MrBeast | Ryan Trahan |
---|---|---|
Subscriber Count | Over 416 million (as of July 24, 2025) | 21.2 million |
Average Video Views | 138.1 million monthly views | Around 2.6 million (some videos average around 10 million views) |
Video Production Quality | High production values, expensive stunts and challenges. Video budget: $1 million to $4 million per video. | Minimal production costs. One of his most expensive videos cost $18,000. |
Content Variety | Challenge videos, stunts, philanthropy, Let's Plays, videos estimating wealth of other YouTubers. Multiple channels for gaming, philanthropy, shorts, and reactions. | Visiting one-star-rated establishments, "penny series". Originally produced content on running. |
Frequency of Uploads | Every one to two weeks | Averages 7.25 uploads per week |
Philanthropic Activities | Generous donations and charity work. Initiatives like Team Trees and Team Seas. Donates 100% of Beast Philanthropy channel revenue to charity. | Partnerships with organizations like St. Jude Children's Research Hospital and the American Cancer Society. Raised over $5 million for St. Jude during his 50-state challenge. |
Brand Partnerships | Collaborated with numerous brands, sponsored videos, paid endorsements and partnerships. | NordVPN, Honey, Squarespace, Audible, and Raycon. |
Target Audience | Teenagers and young adults, families, and gamers | Family-friendly, high-engagement content |
Engagement Rate (Likes/Comments) | 2.37% on YouTube (July 2025) | 4.06% on YouTube |
Revenue Streams | YouTube AdSense, sponsorships, merchandise sales, MrBeast Burger, and Feastables | Ad revenue, brand partnerships, merchandise, and other business ventures |
Team Size and Collaboration | Employs over 250 people | Small team |
Social Media Presence (Other Platforms) | TikTok (over 119 million followers), Instagram (over 76 million followers), and Twitter | Instagram: @trahan (6.2K followers, 61% engagement), @ryantrahan (809.1K followers, 16.50% engagement). TikTok: @ryantrahan |