Content creators: KSI vs. Logan Paul
Quick Verdict
Both KSI and Logan Paul are successful internet personalities with diverse business ventures and a history of controversies. They share some similarities in content and target audience, but differ in their specific business ventures and public image.
- Both KSI and Logan Paul have significant YouTube subscriber counts and engage in boxing.
- Both are co-founders of Prime Hydration, a successful business venture.
- Both have faced public controversies, though the nature of the controversies differs.
- Logan Paul has a successful podcast (Impaulsive), while KSI's podcast popularity is not specified.
Key features – Side-by-Side
| Attribute | KSI | Logan Paul |
|---|---|---|
| Subscriber Count | Over 24 million on main channel, 44.97 million combined | Over 23 million (Logan Paul Vlogs), 23.6 million reported |
| Content Variety | Gaming, music, vlogs, comedy, and boxing | Vlogs, comedic skits, podcasts, boxing, professional wrestling |
| Target Audience Demographic | Primarily teenagers and young adults (13-30), overwhelmingly male (83%), 52.6% ages 18-24 | Approximately half of Instagram audience is between 18-24 years old and nearly 60% male. Some sources suggest younger viewers, around 8-14 years old |
| Business Ventures | Co-founder of Prime Hydration, Misfits Boxing, XIX Vodka, Sidemen Clothing, Sides, and Best Breakfasts | Co-founder of Prime Hydration and snack brand Lunchly. Maverick Clothing and Impaulsive podcast |
| Boxing Record | 1 win, 1 loss, and 0 draws. Other sources claim 4 wins, 1 loss, and 1 no-contest | 1 win, 1 loss, and 1 draw |
| Podcast Popularity | Not specified | Impaulsive podcast has over four million YouTube subscribers |
| Public Image and Controversies | Known for "laddish" banter and edgy mischief. Some earlier videos contained sexist and racist tones | Filming a dead body in Aokigahara Forest, tasering dead rats, insensitive comments about the LGBTQ+ community, promoting the CryptoZoo NFT game |
Overall Comparison
Subscribers: KSI slightly higher; Content: Both diverse; Business: Both co-founded Prime; Controversies: Both have significant issues
Pros and Cons
KSI
Pros:
- No notable advantages reported.
Cons:
- Some earlier videos contained sexist and racist tones.
Logan Paul
Pros:
- Successful podcast (Impaulsive)
- Co-founder of Prime Hydration
- Diverse content creation (vlogs, skits, boxing, wrestling)
Cons:
- Numerous controversies (Aokigahara Forest video, insensitive comments)
- CryptoZoo NFT game controversy
User Experiences and Feedback
KSI
What Users Love
- No highlights reported.
Common Complaints
- No major complaints reported.
Value Perception
- No value feedback reported.
Logan Paul
What Users Love
- No highlights reported.
Common Complaints
- No major complaints reported.
Value Perception
- No value feedback reported.